With 14 years of experience under my belt, I have worked as Content Lead for Al Tayer Group, and previously as Visual Production Manager for Alabbar Enterprises. Recently, I have co-founded served as Head of Content for TAIO, a marketing communications and content creation agency servicing high profile clients across several key sectors in the UAE. Now I am working as a Senior Fashion Photographer At Bloomingdales.ae, one of the leading ecommerce website in the world.
As an artist, I have three great passions in life: traveling, photography, and teaching. As a traveler and photographer, I have amassed a sizeable collection of images that I have taken from my many travels across the globe.
As a teacher, I take great pride in the work that I do with Nikon, specifically with Nikon School, through which I have had the great privilege of leading many photography and videography workshops across the UAE, attended by professionals, enthusiasts, and influencers. I have been leading photo-walks and workshops since 2008, long back when social media is not yet a thing.
I have work extensively with Nikon as an instructor, collaborator, and member of a global campaign called #ZCreators.

Below are My achievements as a brand evangelist:

  • Conducted Food Photography Workshop at HIPA, January 2023
  • Partnership with Georgia National Tourism Authority to promote tourism in UAE in September 2021
  • Nikon Collaborator, School Instructor, & Photo walk leader 2018 – Present
  • Partnership with Sharjah Tourism to promote XPOSURE International Photography Festival in 2019
  • Partnership with Sharjah Art Foundation to promote Sharjah Light Festival in 2019
  • Ambassador: H&Y Filter ME 2019 – Present
  • Ambassador: Leofoto ME 2019 – Present
  • Ambassador: Skillshare in 2019
  • Member of the #ZCreators – a global campaign run by Nikon in 2019 for the Z mirrorless camera
  • Partnership with Huawei to promote the Huawei P30 in the Middle East in 2019
  • Named one of the 100 Most Influential Filipinos in the Gulf by Illustrado Magazine 2018 – 2020
  • Travel Photography Workshop Instructor for World Art Dubai 2019
  • Partnership with Samsung for the Samsung S9 Ramadan Campaign in 2018
  • Partnership with Nikon in promoting the Nikon Premium Members program in 2018
  • Grand Winner of the 2017 Stuff Magazine Smartphone Photography Awards
  • Collaboration with China National Tourism Administration to promote the Ningxia Experience Tour in 2017